Had lunch with
Frank Martin of
MartinResearch and wow!!, talk about how quickly the student surpasses the teacher. A year ago I lobbied Frank to adopt the Mac way, start blogging, and generally get deep into the social media world. Today at lunch, he waxed eloquent about the value of Twitter(ing) and being more engaged in the web 2.0 community. It was a heck of an inspirational conversation and I was feeling pretty happy to have such a valuable advisor willing to work for sushi.
While we advocate Web2.0 activity for our youth market clients and help them create great programs that take advantage of the best social media tools, we've been reticent to invest the time in doing it for us. Frank's pitch was so persuasive though that we decided to incorporate these tools in our new marketing outreach for 2009.
So... find us on:
more to follow
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